7Sports unleashes sustainable growth for our portfolio companies, our own sports-products and for sports-affine advertisers. As a 100%-subsidiary of ProSiebenSat.1 we can leverage a unique 360°-marketing approach. In addition, our portfolio companies are supported by our strong operational expertise. Thereby, we focus on innovative, sports-related business segments.
7Sports develops and maintains a high-growth and digital investment portfolio through its segment “Digital Sports”. Linking our online offerings and leveraging our TV-coverage, we are able to realize deep synergies. As investor, incubator and operator we are focusing on game-changers disrupting the sports industry and empower both start-ups and established companies to achieve sustainable growth.
7Sports owns and operates an exclusive collection of sports products. Next to operating an attractive portfolio of sports rights, we produce events and entire event series for major sports like Soccer, Boxing, American Football, Tennis and Volleyball – which we distribute both via our Free-TV and digital channels.
Leveraging our long-lasting experiences in professional Soccer and an extensive network both domestically and abroad, we are well positioned to support professional and young athletes in their marketing efforts and career planning. Our brand SAM Sports has an attractive player portfolio under management.
Via our segment “Sports Events” we provide a full-service offering covering the professional organization and monetization of sports events. This includes the entire handling through our event manager MMP, support in acquiring marketing partners and the commercialization through our high-coverage media.
7Sports is formed by a dynamic team with long-standing experience in the sports industry.
CEO Acting as the CEO Zeljko Karajica is liable for the overall performance of 7Sports.
COO Serving as the COO Stefan Zant drives the strategic development of 7Sports and is accountable for the performance optimization of all 7Sports assets. He is fully responsible for the Digital Sports segment.
CFO Markus Pieper takes the responsibility as the CFO and oversees all finance and business intelligence related processes within 7Sports.
Senior Vice President Sports Alexander Rösner heads the following areas: editorial office, production and sports rights. As “chief of ran sports” he is accountable for all sports contents.
MD SAM Sports Sven Müller oversees all marketing and commercial activities of professional athletes as well as their integration into group-wide media platforms.
MD SAM Sports Thomas Eichin is responsible for acquiring and counseling professional players. In this function, he also manages the SAM Sports’ relationships towards renowned national and international soccer clubs.
Commercial Director Sports Carl Düvel drives the sales and marketing efforts of 7Sports. He is responsible for the effective positioning of our advertising-partners on our TV- and online channels.